What is the structure of a blog and the main elements of this strategy?

The structure of a blog is intended to improve the reading experience and make the message of the text clearer. In this way, search engines like Google see your text as the best answer to certain queries, benefiting your organic positioning. Rock Content Writer Oct 4, 21 | 5 min read structure of a blog…

Artificial intelligence in business: we reveal the secrets behind some successful examples

The strategies behind Artificial Intelligence are already in our daily lives, to make products and services more efficient. In this article, we will better understand how companies apply AI technologies to improve the customer and user experience. Renato Ribeiro Oct 4, 21 | 18 min read Discover the value of artificial intelligence in companies and…

What are Google-friendly URLs and why are they important?

Friendly URLs are specifically designed to meet the needs of the target audience and web searchers. Their elements, organized in a logical way, have a positive impact on the visibility and positioning of the website. Rock Content Editor Oct 5, 21 | 5 min read friendly urls Reading time: 4 minutes Implementing an effective structure…

What is customer management and how to do it in 5 steps?

Companies that establish good customer management experience better financial results. Learn the 5 key steps to have solid management in your business! Rock Content Editor Oct 6, 21 | 5 min read customer management Reading time: 4 minutes One of the most important aspects of business work methodology is the ability to listen, understand and…

Business writing: a guide to generating clients with mastery of the written word

Commercial writing is about selling through a written message. With a touch of talent, valuable information and an attractive thread, texts are able to persuade and become purchase generators. Let’s explore this art together! Valentina Giraldo Oct 6, 21 | 7 min read Discover how to write excellent commercial writing for your digital content Reading…

Sales guide: types, sales cycle, techniques and everything to sell more

Sales is the core activity of any business, regardless of size or segment. In this comprehensive guide, you will learn all about sales techniques and how to successfully set up your business operation. Edgar Higuerey Oct 6, 21 | 33 min read Discover everything about sales in our complete guide on the subject Reading time:…

Check out these 11 interactive marketing examples to inspire you to create valuable content for your audience

Engaging your target audience can improve results and help your branding to improve communication. With the Interactive Marketing examples we have collected in this post, you will be inspired to create your own experiences. Vitor Pecanha Oct 8, 21 | 9 min read Discover the most effective interactive marketing examples to inspire your strategy Reading…

Integrating Artificial Intelligence (AI) with CRM | Sell More

On March 6, 2023, HubSpot launched its Alpha version (open for testing) in which it integrates its CRM with ChatGPT AI and its Artificial Intelligence-based Content Assistant. For its part, Salesforce announced two days later its pilot (still without access to its users) that also integrates OpenAI into its systems. Clearly, AI is shaking up…