Mobile marketing is important for B2C companies

Email marketing, there is an  average return of $42  – that’s an absolutely massive ROI – and the lifetime value of an email address continues to grow by around  33% every year  . Email addresses have been shown to be worth around £84.50 to a business. But email isn’t just an effective marketing tool for consumers.  42% of B2B marketers consider email to be one of their most important lead generation channels  , and of those,  79% think email is effective at generating demand .

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While paid ads can be part of a strategy, B2B marketers have more faith in paid social ads.  72% of B2B marketers are using paid social posts , and there is evidence that paid social ads are working from the B2C world, as  27% of users say they find new products and businesses to engage with through paid social ads  , and  13% say that having a buy button increases the likelihood of purchasing directly from their social  media  .

One final point to note about advertising: the power algeria telemarketing of consumer-created content should not be ignored. Customer reviews are an essential part of the customer journey:  95% of customers read them  before making a purchase, while  72% of customers won’t buy anything before they’ve read reviews . This phenomenon is equally powerful when it comes to B2B sales: 92  % of B2B buyers will make a purchase as a result of reading a trusted review .

B2B Mobile Marketing Statistics

While  it’s equally important for B2B companies to provide a great experience for their customers. More than  60% of B2B customers say mobile devices have influenced purchasing decisions  , and  60% of B2B buyers expect their mobile usage to increase  in the near future.

The success of a B2B business can be impacted. By marketing statistics to keep in mind for 2021 great mobile marketing – it can  speed up checkout time by up to 20%  . On top of that, 90  % of b2b buyers say they will buy again from companies. That have great mobile experiences , which is likely influenced. By the fact that  92% of senior executives own a smartphone for business.  And  80% of b2b executives research products and services on a tablet  at night.

While good mobile marketing is essential for B2B companies

so is having a great end-to-end experience from. Your website and app, as 75  % of customers use multiple sources to evaluate. And make decisions about their B2B purchases .

There’s really so much more we could dive into. When it comes to marketing stats, but we’d be here forever—and you’d be (even more?) bored. Suffice mobile number list it to say. Marketing will continue to diversify, with new trends like podcast advertising growing significantly in 2021 and beyond. That means marketers need to stay on top of their game, continue to develop their skills, and expand the mediums they recommend to the companies they work with.